How can the leaves already be turning?! If like us you feel as though the days are whipping by, sit back, relax, and soak in these great reads. We promise they're worth your time!
Are You Defining Now or the Future? by @ardath421
Think your sales and marketing teams are in lockstep? Before you say yes, read this post by Ardath Albee about the importance of coming together to establish content marketing plans.
Research: Social Media at Work by @CYNC_marketing
Wondering how IT decision makers and other tech marketers are using social media? Download this free research from UBM TechWeb. (Registration required)
4 Web project problems content strategy can solve by Meghan Casey
if you have worked on a website, I bet you have experienced some (or all) of these issues that Meghan Casey outlines. Check out her solutions.
New Research Describes the Most Effective Ways to Market with Content by Cheryl Goldberg
In case you missed these, here are links to three recent studies on content marketing.
How to Get Stickier - by Heath Brothers
Creating your elevator pitch is a stressful and time-consuming project. How do you condense an entire business down into a two-minute speech? Watch these before-and-after videos to get some pointers.