Savvy Week in Review - July 17

Savvy Week in Review - July 17
Savvy Sisters @savvy_b2b - Fri Jul 17, 2009 @ 02:35AM
Comments: 9

The week seems to have flown by, but that didn't stop folks from producing thought-provoking, insightful posts, articles, and videos. We've gathered a few of the ones that caught our attention. Enjoy!

How old-school data capture is poisoning marketing and what to do about it - by @CKochster
Chris Koch dares us to rethink how and if we should gather information from prospects.

How well do you know your buyer personas? - by @dmscott
David Meerman Scott outlines the importance of developing buyer personas and shares examples from Kadient, a company that offers an SaaS application.

Avoid the Traps that Sap B2B Online Marketing Performance - by @B2BOnlineMktg
This post from thoroughly explores the main traps that keep B2B marketers from truly optimizing online marketing performance.

B2B Prospects in Funnels more than Pipelines - by @ardath421
Once again, Ardath Albee delivers the goods in a post that explains why the rules of engagement have changed and how marketers can enable sales now that the buyer is in control.

Interactive Profiling: Time to Hang Up Those Surveys Boys - by @BlakeHinckley
Blake Hinckley continues to apply impressive brainpower to one of the most pressing problems facing today's B2B marketers: getting prospects to provide honest information about themselves.

10 Reasons Why You Won't Do Content Marketing (and continue doing the same thing) - by @juntajoe
Joe Pulizzi lays out a top 10 list that you DON'T want to be on.

Use Outbound Marketing to Target these 5 Buyer Types - by @robertlesser
Social media and inbound marketing is all the rage in B2B, so I appreciated this post about why we can't forget "old school" methods for certain type of prospects.

6 Business Lessons Learned from Our @agencypja Twitter Feed - by @agencypja
A great read for anyone who is helping to manage--or who is considering starting--a corporate Twitter account.

Use Twitter to Blow My Mind - by @sernovitz
In a quick video interview. a PF Chang's employee shares how that restaurant is blowing customers' minds with the power of Twitter. Think about how you could do the same for your B2B customers.

6 Lessons from the Best Marketing Campaign Ever - by @rohitbhargava
Rohit breaks down the driving components behind the campaign to find a "caretaker" for Hamilton Island in Australia and explores how those ideas can work for different businesses.

7 Sensible Strides Toward a Stronger Community - by @ambercadabra
Thinking of creating a community, or even just engaging one? Check out Amber Naslund's in-depth outline of how to do it right.

Hype vs. Excitement - Expanded - by @benmcconnell
Read this quick post and make sure your marketing materials fall into the right category.

Social Media Case Study - Twitter Alights at RSA Conference - by @Tdefren
How the attendees of the biggest IT security conference in the world used Twitter to connect before, during, and after the event.

Comments: 9


1. Martin   |   Wed Aug 20, 2014 @ 05:36AM

Great Blog really, Really Great work thanks for sharing. I am always using and for my online shopping

2. Ramya   |   Fri Aug 22, 2014 @ 10:57PM

Won wonderful blog, It s so great work, keep regular updates. i like it so much. My Blogs and

3. krishna   |   Wed Sep 03, 2014 @ 01:11AM

Thanks a lot for sharing the detailed list of Senate names of farm bill Conferees. Most of the members are new to me. This subject has interested me for quite some time. I have just started researching it on the Internet and found your post to be informative and

4. marry   |   Fri Nov 14, 2014 @ 07:23AM

. I found so many interesting stuff in your Anine Bing blog especially its discussion. From the tons of comments anine bing on your articles, I guess I am not the only one having all the enjoyment here keep up the good work

5. franklin   |   Wed Jun 24, 2015 @ 05:41AM
6. siva   |   Wed Sep 23, 2015 @ 01:16AM
7. asdsf   |   Wed Jan 06, 2016 @ 02:53AM

If you ever want to take some of the load off, I’d absolutely love to write some material for yoDiscount vapor code
Vape mods
Vape pen
Vape eliquid

8. deay   |   Wed May 18, 2016 @ 10:32AM
powered by Doodlekit™ Free Website Builder