Savvy B2B Marketing

The weeks just keep flying by. Hard to believe that first quarter is already behind us and summer is just around the bend. The B2B crowd isn't taking any breaks yet, though. There were plenty of great posts to read this week and these are our favorites. 

Have a great weekend and we'll see you on the other side!

Customers First, Then Location Based Marketing by @jennwhinnem on the SMB Collective

This one is from last week, but I missed it, so it's on the list this week. Jenn combines her ideas with Trey Pennington's and provides some good advice on how to apply best customer service practices to location based marketing in order to give your customers a great experience.

What Is The Best Way to Increase Subscribers to Your Blog? by @DeniseWakeman

I loved the straight-forward tactical advice Denise provides in this post.  It's just a couple of basic tips, but the results can be big.

10 Terrible Tweet Types Killing Your Twitter Strategy by @bluephoenixnyc via @LisaBarone

There are so many ways to do Twitter badly. This post runs down 10 of the worst offenses so you can be sure to avoid them. 

Case Study: Caterpillar and Blue Collar Social Media Marketing by @markwschaefer

Mark interviews Caterpillar's Social Media Program Manager and gets some behind-the-scenes insights into what makes their excellent blog tick. 

Social Bookmarking: How to Do It Correctly by Michelle Mangen via @ShellyKramer

Great intro to social bookmarking and how to get it into your content marketing mix. 

B2B Marketing and Sales - Two islands, no bridge? by @ardath421

There's lots of well-intentioned talk about sales and marketing aligning, but is it all just lip service?

Lee Odden lays out 11 ways you can get your infographics seen wide and far.