A few of us are still recovering from Halloween and others us us have been buried in snow and without power. It's been a busy week for the Savvy Sisters . . . but not too busy to catch up on the blogosphere. Here are our favorite picks from the week. What would you add?
Interesting, creative, yet completely logical way to make sure your web site attracts and connects with your ideal audience.
A terrific walk-through of tools you can use to help you develop a strategy and monitor the results of your content marketing.
Ardath Albee says many marketers are overlooking a critical stage in the buying cycle.
What is the Major Shift in B2B Buyer Behavior? by @LaurenOnDemand
Lauren Goldstein of Babcock & Jenkins summarizes an interesting presentation from the recent ITSMA marketing conference.
Don't miss this inspirational post from Marcus Sheridan.
How You Can Repurpose Your Content for for Digital Marketing by @elizabethsosnow
Check out this handy checklist from Elizabeth Sosnow on how you can breathe new life into your old content.