| Title |
Created |
Creator |
| Savvy Week in Review - March 19th |
Fri Mar 19, 2010 @ 07:31AM |
Savvy Sisters @savvy_b2b |
| 7 Ideas to Help You Differentiate Yourself on Your B2B Website |
Wed Mar 17, 2010 @ 09:01AM |
Michele Linn |
| Content Marketing: From Strategy to Execution |
Mon Mar 15, 2010 @ 08:50AM |
Stephanie Tilton |
| Savvy Week in Review - March 12 |
Fri Mar 12, 2010 @ 09:09AM |
Savvy Sisters @savvy_b2b |
| A 7-Step Plan for Getting Started with Content Marketing |
Wed Mar 10, 2010 @ 10:54AM |
Michele Linn |
| A Platform for Syndicating B2B Content to Partners |
Mon Mar 08, 2010 @ 11:49PM |
Stephanie Tilton |
| Savvy Week in Review - March 5 |
Fri Mar 05, 2010 @ 04:40AM |
Savvy Sisters @savvy_b2b |
| How Buyer Personas Shape White Papers |
Tue Mar 02, 2010 @ 07:29AM |
Stephanie Tilton |
| Kickass Webinar Content in 3 Steps |
Mon Mar 01, 2010 @ 09:10AM |
Jamie Wallace |
| Savvy Week in Review - February 26 |
Fri Feb 26, 2010 @ 08:41AM |
Savvy Sisters @savvy_b2b |
| Are people really reading more? |
Tue Feb 23, 2010 @ 07:12AM |
Kate Headen Waddell |
| B2B Content Marketing is More Than Content |
Wed Feb 17, 2010 @ 05:22AM |
Michele Linn |
| Savvy Week in Review - February 12 |
Fri Feb 12, 2010 @ 04:41AM |
Savvy Sisters @savvy_b2b |
| How to Think Through the B2B Marketing Registration Process |
Wed Feb 10, 2010 @ 05:06AM |
Michele Linn |
| Savvy Week in Review: February 5 |
Fri Feb 05, 2010 @ 06:10AM |
Savvy Sisters @savvy_b2b |
| Five Key Questions Your B2B Competitive Analysis Should Answer |
Mon Feb 01, 2010 @ 11:54AM |
Michele Linn |
| Savvy Week in Review: January 28th |
Fri Jan 29, 2010 @ 08:57AM |
Savvy Sisters @savvy_b2b |
| How to Design a White Paper for Your Time-Challenged Readers |
Tue Jan 26, 2010 @ 04:58AM |
Michele Linn |
| 3 Fantastic B2B Marketing Videos and Why They’re Successful |
Mon Jan 25, 2010 @ 05:49AM |
Savvy Guest |
| Savvy Week in Review - January 22 |
Fri Jan 22, 2010 @ 04:55AM |
Savvy Sisters @savvy_b2b |
| Election Reflections; What Martha Coakley Can Teach You about Your Next Marketing Initiative |
Thu Jan 21, 2010 @ 01:46PM |
Kate Headen Waddell |
| Savvy Week in Review: January 15th |
Fri Jan 15, 2010 @ 09:07AM |
Savvy Sisters @savvy_b2b |
| Is Less Content Better? 5 Steps to Simplify B2B Marketing Content |
Thu Jan 14, 2010 @ 04:56AM |
Michele Linn |
| Every B2B Company Can't Be a Thought Leader -- But That's Okay |
Tue Jan 12, 2010 @ 07:53AM |
Stephanie Tilton |
| Savvy Week in Review - January 8 |
Fri Jan 08, 2010 @ 07:16AM |
Savvy Sisters @savvy_b2b |
| When Viruses Really Make You Sick |
Thu Jan 07, 2010 @ 08:25AM |
Kate Headen Waddell |
| Want to Increase Your White Paper's Influence? Try a Webinar |
Wed Jan 06, 2010 @ 10:21AM |
Michele Linn |
| Savvy Week in Review - December 18 |
Fri Dec 18, 2009 @ 08:45AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review - December 11 |
Fri Dec 11, 2009 @ 05:28AM |
Savvy Sisters @savvy_b2b |
| Making a Case for Consistency in B2B Case Studies |
Thu Dec 10, 2009 @ 08:26AM |
Stephanie Tilton |
| 5 Ways to Repackage Your Best B2B Content |
Wed Dec 09, 2009 @ 05:38AM |
Michele Linn |
| Why We Can’t Resist Buzzwords and Gobbledygook |
Tue Dec 08, 2009 @ 11:50AM |
Savvy Guest |
| Savvy Week in Review - December 4 |
Fri Dec 04, 2009 @ 06:59AM |
Savvy Sisters @savvy_b2b |
| Get Back To Basics: 4 Key Questions for B2B Content Marketing |
Wed Dec 02, 2009 @ 02:02PM |
Michele Linn |
| Savvy Week in Review - November 20 |
Fri Nov 20, 2009 @ 08:58AM |
Savvy Sisters @savvy_b2b |
| Blogging for Position – How to Set Up and Run a Keyword Blog |
Wed Nov 18, 2009 @ 01:32PM |
Kate Headen Waddell |
| Savvy Week in Review - November 13 |
Fri Nov 13, 2009 @ 09:19AM |
Jamie Wallace |
| Savvy Week in Review - November 6 |
Fri Nov 06, 2009 @ 07:02AM |
Savvy Sisters @savvy_b2b |
| Are You Scaring Your Customers with Too Much Doom and Gloom? Reframe Your Messaging Formula for Even Bigger Impact. |
Tue Nov 03, 2009 @ 02:23PM |
Kate Headen Waddell |
| B2B Marketing Case Studies: Is Shorter Better? |
Mon Nov 02, 2009 @ 05:16AM |
Michele Linn |
| Savvy Week in Review - October 30 |
Fri Oct 30, 2009 @ 09:21AM |
Savvy Sisters @savvy_b2b |
| Got Content? 10 Steps to Repurpose Your Best B2B Assets |
Wed Oct 28, 2009 @ 06:18AM |
Michele Linn |
| How to Squeeze the Most Life from Your Content |
Tue Oct 27, 2009 @ 11:51AM |
Stephanie Tilton |
| Savvy Week in Review - October 23 |
Fri Oct 23, 2009 @ 09:19AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review - October 16 |
Fri Oct 16, 2009 @ 07:00AM |
Savvy Sisters @savvy_b2b |
| Is Your B2B Website Inspiring Trust? |
Thu Oct 15, 2009 @ 06:26AM |
Michele Linn |
| Savvy Week in Review - October 9 |
Fri Oct 09, 2009 @ 09:45AM |
Jamie Wallace |
| 42 Ideas on How to Create Content to Connect with Customers |
Tue Oct 06, 2009 @ 08:31PM |
Michele Linn |
| 5 Reasons to Include FAQs in Your Content Marketing Strategy |
Wed Sep 30, 2009 @ 09:04AM |
Michele Linn |
| Survey Says…Tech Buyers Read and Forward White Papers |
Mon Sep 28, 2009 @ 08:06AM |
Stephanie Tilton |
| Savvy Week in Review - September 25th |
Fri Sep 25, 2009 @ 06:59AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review - September 18th |
Fri Sep 18, 2009 @ 08:48AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review - September 11 |
Fri Sep 11, 2009 @ 06:49AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review - September 4 |
Fri Sep 04, 2009 @ 09:16AM |
Savvy Sisters @savvy_b2b |
| What Marketers Can Learn from Top-Performing Sales Reps |
Wed Sep 02, 2009 @ 01:53PM |
Stephanie Tilton |
| 5 Things My Toddler Taught Me About Lead Nurturing |
Mon Aug 31, 2009 @ 06:32AM |
Michele Linn |
| Savvy Week in Review - August 28 |
Fri Aug 28, 2009 @ 06:15AM |
Savvy Sisters @savvy_b2b |
| Help! We Have a Trade Show Coming Up! |
Thu Aug 27, 2009 @ 09:34AM |
Kate Headen Waddell |
| Need Content? 20 Formats to Consider |
Wed Aug 26, 2009 @ 02:03PM |
Michele Linn |
| 5 Ways to Wow Your Prospects |
Tue Aug 25, 2009 @ 09:38AM |
Stephanie Tilton |
| Savvy Week in Review - August 21 |
Fri Aug 21, 2009 @ 05:50AM |
Savvy Sisters @savvy_b2b |
| How Do You Compare to the Best Content Marketers? |
Wed Aug 19, 2009 @ 12:52PM |
Stephanie Tilton |
| Are You Giving Your B2B Prospects Too Much Information? |
Sun Aug 16, 2009 @ 08:23PM |
Michele Linn |
| Savvy Week in Review - August 14 |
Fri Aug 14, 2009 @ 07:20AM |
Savvy Sisters @savvy_b2b |
| Three Tips to Engage the 'Short Attention' White Paper Reader |
Mon Aug 10, 2009 @ 05:11AM |
Savvy Guest |
| Savvy Week in Review - July 31 |
Fri Jul 31, 2009 @ 06:06AM |
Savvy Sisters @savvy_b2b |
| BtoB Content Marketing: Six Places to Find Hidden Content Gems |
Mon Jul 27, 2009 @ 09:58AM |
Savvy Guest |
| What Three Questions Should Every White Paper Answer? |
Mon Jul 27, 2009 @ 05:31AM |
Michele Linn |
| Savvy Week in Review - July 24 |
Fri Jul 24, 2009 @ 10:20AM |
Savvy Sisters @savvy_b2b |
| Ebooks and White Papers: A Complementary Pair |
Thu Jul 23, 2009 @ 01:02PM |
Michele Linn |
| Savvy Week in Review - July 17 |
Fri Jul 17, 2009 @ 07:35AM |
Savvy Sisters @savvy_b2b |
| Lose Control: Three Reasons Not to Require Registration for B2B Content |
Wed Jul 15, 2009 @ 08:53PM |
Michele Linn |
| Savvy Week in Review - July 10 |
Fri Jul 10, 2009 @ 09:07AM |
Savvy Sisters @savvy_b2b |
| Eight Ways to Make Key Points in Your White Paper Stand Out |
Thu Jul 09, 2009 @ 12:36PM |
Michele Linn |
| B2B Customer Engagement – Build a successful long term relationship |
Thu Jul 09, 2009 @ 08:17AM |
Heather Rubesch |
| Case Studies - Answers to the Questions B2B Marketing Managers Ask Most |
Wed Jul 08, 2009 @ 08:19AM |
Savvy Guest |
| Savvy Week in Review, July 3 |
Fri Jul 03, 2009 @ 06:44AM |
Savvy Sisters @savvy_b2b |
| Adding eBooks to the B2B Marketing Mix: An Interview with Cindy Kim of Lumension |
Wed Jul 01, 2009 @ 07:23AM |
Stephanie Tilton |
| Does Your White Paper Have a Call to Action? (My Guess: No) |
Mon Jun 29, 2009 @ 09:17PM |
Michele Linn |
| Savvy Week in Review, June 26 |
Fri Jun 26, 2009 @ 07:17AM |
Savvy Sisters @savvy_b2b |
| Savvy Week in Review, June 19 |
Fri Jun 19, 2009 @ 09:47AM |
Savvy Sisters @savvy_b2b |
| Are You Forging a Connection or Burning a Bridge? |
Mon Jun 15, 2009 @ 07:38AM |
Stephanie Tilton |
| Savvy Week in Review - June 12 |
Fri Jun 12, 2009 @ 09:48AM |
Savvy Sisters @savvy_b2b |
| Handle with Care: 10 Tips on Interacting with Case Study Customers |
Tue Jun 09, 2009 @ 02:04PM |
Michele Linn |
| Savvy Week in Review, June 5 |
Fri Jun 05, 2009 @ 08:17AM |
Savvy Sisters @savvy_b2b |
| Six Reasons Why Your Case Studies Need to Target a Specific Audience |
Thu Jun 04, 2009 @ 01:06PM |
Michele Linn |
| 3 Ways to Make Sure Prospects Find Your White Papers |
Wed Jun 03, 2009 @ 07:24AM |
Stephanie Tilton |
| Case Study Basics – A Simple Formula for Sales Success |
Tue Jun 02, 2009 @ 01:50PM |
Kate Headen Waddell |
| A Brilliant (and Simple) Follow Up Email for Any White Paper or Webinar |
Thu May 28, 2009 @ 12:36PM |
Michele Linn |
| How Your White Papers Can Become "Weapons of Influence" |
Wed May 27, 2009 @ 04:20PM |
Stephanie Tilton |
| Create Content Sales Will Love: Tips from The New Rules of Sales Enablement |
Wed May 27, 2009 @ 05:56AM |
Michele Linn |
| Savvy Week in Review, May 22 |
Fri May 22, 2009 @ 05:49AM |
Savvy Sisters @savvy_b2b |
| Part 3 of Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Thu May 21, 2009 @ 05:57AM |
Stephanie Tilton |
| Part 2 of Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Tue May 19, 2009 @ 05:51AM |
Stephanie Tilton |
| Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Thu May 14, 2009 @ 07:08AM |
Stephanie Tilton |
| Toot Your Horn Every Chance You Get |
Tue May 12, 2009 @ 09:09AM |
Stephanie Tilton |
| Ho-Hum…Another Sound-Alike Case Study |
Thu Apr 30, 2009 @ 08:53AM |
Stephanie Tilton |
| Savvy Week in Review, April 24 |
Fri Apr 24, 2009 @ 09:14AM |
Savvy Sisters @savvy_b2b |
| Mark Twain – What A Dead American Humorist Can Teach Us About B2B Writing |
Wed Apr 22, 2009 @ 01:03PM |
Wendy Thomas |
| Seize a Golden Opportunity to Connect with Prospects |
Wed Apr 22, 2009 @ 06:39AM |
Stephanie Tilton |
| Everything I Needed To Know About B2B Writing I Learned From My Kids |
Wed Apr 15, 2009 @ 06:08AM |
Wendy Thomas |
| To Require Registration or Not to Require Registration, That is the Question |
Mon Apr 13, 2009 @ 06:27AM |
Jamie Wallace |
| Don’t Get Lost in the Crowd at Your Next Trade Show |
Thu Apr 09, 2009 @ 04:21PM |
Heather Rubesch |
| 9 Easy Ways to Leverage a White Paper or Special Report |
Tue Apr 07, 2009 @ 01:11PM |
Jamie Wallace |
| How to Craft White Papers that Stick in Readers' Minds |
Mon Apr 06, 2009 @ 08:41PM |
Stephanie Tilton |
| 3 Simple Title Tweaks That Can Help White Paper Marketers Drive More Leads |
Sat Apr 04, 2009 @ 10:32AM |
Kate Headen Waddell |
| White Papers and Case Studies - Two Paths through the Same Forest |
Tue Mar 31, 2009 @ 07:35PM |
Heather Rubesch |
| Using Case Studies to Overcome Objections |
Mon Mar 30, 2009 @ 09:46AM |
Stephanie Tilton |
| If you write it they will come? Not necessarily |
Thu Mar 26, 2009 @ 08:29AM |
Kate Headen Waddell |
| What Do Technical Evaluators Get From Your Case Studies? |
Mon Mar 23, 2009 @ 03:04PM |
Stephanie Tilton |
| Oh the places your white paper will go! |
Thu Mar 19, 2009 @ 09:53PM |
Heather Rubesch |
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